Villa Sandi’s strategic maneuvers this year center on deepening ties within the domestic culinary and wine trade. A cornerstone of this effort was the brand’s high-visibility appearance at the 2026 Food & Wine Classic in Aspen, an environment designed to put its sparkling wines directly into the glasses of key influencers and professionals. According to Diva Moretti Polegato, Vice President of the family-owned firm, the first half of the year served as a vital springboard for fostering stronger relationships with distribution partners and enthusiasts alike.
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Villa Sandi Accelerates U.S. Expansion Strategy
The Veneto-based winery is sharpening its focus on the American market throughout 2026, leveraging high-profile industry events and direct consumer engagement to cement its status as a premier Prosecco producer. This push aims to highlight the regional diversity of its portfolio, ranging from standard DOC to high-end Cartizze.
Looking toward the final quarter, the winery plans to sustain this trajectory at Vinitaly.USA, scheduled for October 26–27 at Pier 36 in New York City. This appearance is intended to keep the label at the forefront of the American sparkling wine conversation. Since the Moretti Polegato family acquired the 17th-century estate in 1975, the winery has shifted from a regional player to a global entity, now exporting to more than 130 countries while maintaining its identity as a benchmark for Prosecco Superiore DOCG.
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